Grace Yee，Adobe 访谈系列道德创新 AI 道德和可访问性高级总监

Adobe 声称下一代人工智能功能将具有商业安全性

说到“抢先体验”功能，Adobe 去年推出了人工智能驱动的 Lens Blur 作为抢先体验工具。随着今天的 Lightroom 生态系统更新，它终于可供所有人使用，没有任何附加条件。对于那些想要它的人来说，从今天开始，它可以在所有版本的 Adob​​e Lightroom 中作为“抢先体验”功能使用。虽然很容易将“生成式人工智能”理解为向场景中添加某些内容，但删除也很有意义，因为要令人信服地做到这一点，必须制作新像素来替换从帧中取出的内容。

通过公开我们的数据源、培训方法和我们现有的道德保障措施，我们使用户能够就如何与我们的产品互动做出明智的决定。这种透明度不仅符合我们的核心人工智能道德原则，而且还促进了与用户的合作关系。 Adobe 只需添加一代人被标记为违反准则的原因即可显着改善用户体验。当这种情况发生时，他们要求我们使用他们的反馈系统，但不给我们任何反馈作为回报。

确保您运行的是正确的版本

在那里，会显示用户剩余的生成积分数量并实时重新加载。 Adobe 的任何应用程序中都没有任何迹象表明该工具需要生成积分，也没有任何注释显示帐户中剩余多少积分。 Adobe 的常见问题解答页面称，用户在登录网络帐户后可以看到可用的生成积分，但 PetaPixel 发现情况并非如此，至少其任何团队成员都不是这样。

生成式人工智能内容创作和制作的未来 – Adobe 博客

生成式人工智能内容创作和制作的未来。

发布时间：2024 年 12 月 11 日，星期三 08:00:00 GMT [来源]

Firefly 视频模型（测试版）旨在扩展 Adob​​e 的生成式 AI 模型系列，并使 Firefly 成为为创意团队提供的最全面的模型产品之一。今天，它通过有限的公开测试版推出，目的是收集一小群创意专业人士的反馈。 Adobe 正在将这些现有功能升级到名为 Firefly Image 3 模型的新 AI 模型。据该公司称，更新将提高这些功能生成的内容的质量和多样性。

Adobe 的新 AI 工具将使您的下一个创意项目变得轻而易举

作者：Jess Weatherbed，一位专注于创意产业、计算和互联网文化的新闻撰稿人。值得赞扬的是，生成删除建议的三个选项中的两个确实提供了可用的替代方案。不幸的是，比特币选项是第一个，它（无论 Adob​​e 是否有意）告诉编辑，这是平台认为最好的结果。虽然如果你不仔细思考的话这是有道理的，但它也与工具名称的概念和编辑器期望的结果完全违反直觉。 “选择整个对象/人，包括其阴影、反射和任何断开的部分（例如放在别人肩膀上的手）。例如，如果您选择一个人但错过了他们的脚，Lightroom 会尝试重建一个新人以适合脚部，”文章中写道。

“这是另一种渗透和辐射用户群的方式，” Gartner 分析师 Frances Karamouzis 表示。 Premiere Pro 中的新媒体智能工具引入了其他人工智能驱动的功能，包括 Firefly 支持的 Generative Extend。如果我选择一个身体部位并要求一个工具来填充或删除该空间，那么我希望它用完全相同的东西的可怕噩梦版本替换我的选择的可能性为零。我和任何这样做的编辑都希望尽可能无缝地删除所选内容。 GPU 加速、人工智能驱动的视频重定时工具现在无需主机应用程序即可使用，价格不到常规插件许可证的一半。在内部，IBM 还使用 Adob​​e Firefly 来简化工作流程，利用生成艺术、Photoshop、Illustrator 和 Firefly 的 AI 功能。

Generative Extend 即将进入 Adob​​e Premiere Pro Beta 版

这是 Illustrator 现有的一项功能，用于创建可缩放矢量或易于调整大小的图像版本。据 Adob​​e 称，其工程师增强了该功能输出的视觉保真度。或者也许有人喜欢图像的外观，但希望拍摄对象位于画面中的其他位置。

• 可口可乐公司、迪克体育用品公司、美国职业棒球大联盟和万豪国际集团等领先企业目前都在使用 Adob​​e Experience Platform (AEP) 来推动其客户体验计划。
• “配音和唇形同步”可以将视频音频的唇部动作翻译和编辑为 14 种不同的语言，新的 InDesign 工具可以使用预定义的模板自动格式化印刷和数字媒体的文本和图像。
• Adobe Max 2024 期间对摄像师来说最重要的公告之一是能够扩展太短的剪辑。
• Illustrator 和 Photoshop 已获得 GenAI 工具，旨在改善用户体验并让用户更自由地表达他们的创造力和技能。

我的建议是首先建立清晰、简单且实用的原则来指导您的工作。我经常看到公司或组织专注于理论上看起来不错的事情，但他们的原则并不实用。我们的原则之所以经受住了时间的考验，是因为我们将它们设计为可操作的。

Adobe Firefly 功能深入探究

Firefly 出现在众多 Adob​​e 应用程序中，包括 Photoshop、Express 和 Illustrator，并且随着 Firefly 视频模型（测试版）的推出，它也将出现在 Adob​​e 久负盛名的视频编辑软件 Premiere Pro 中。 Adobe 公告的核心是扩展其 Firefly 系列生成人工智能模型。该公司推出了新的 Firefly 视频模型，目前处于测试阶段，允许用户根据文本和图像提示生成视频内容。

While the company was not proactive about alerting users to this change, Adobe does have a detailed FAQ page that includes almost all the information required to understand how Generative Credits work in its apps. As of January 17, Adobe started enforcing generative credit limits “on select plans” and tracking use on all of them. When it comes to generative artificial intelligence (AI), one company that has been at the forefront on the software side is Adobe (ADBE -0.43%). The company has added a number of AI-related features to both its Creative line of products, such as Photoshop, and its Acrobat-led Document Cloud business. Since many mobile devices shoot HDR photos, software has continually expanded its support for HDR image editing, Lightroom among them. With HDR Optimization, Lightroom users can achieve brighter highlights, deeper shadows, and more saturated colors in HDR photos.

For Creative Bloq, Ian combines his experiences to bring the latest news on digital art, VFX and video games and tech, and in his spare time he doodles in Procreate, ArtRage, and Rebelle while finding time to play Xbox and PS5. As some examples above show, it is absolutely possible to get fantastic results using Generative Remove and Generative Fill. But they’re not a panacea, even if that is what photographers want, and more importantly, what Adobe is working toward. There is still need to utilize other non-generative AI tools inside Adobe’s photo software, even though they aren’t always convenient or quick. As its name suggests, Generative Remove generates new pixels using artificial intelligence.

Adobe’s Claims Next Generative AI Features Will Be ’Commercially Safe‘

The new AI features will be available in a stable release of the software “later this year”. Generate Similar, shown above, automatically generates variations of a source image, making it possible to iterate more quickly on design ideas. Users can guide the output by entering a brief text description, with Photoshop automatically matching the lighting and perspective of the foreground objects in the content it generates. In Photoshop 25.9, they are joined by the ability to create entire images from scratch, in the shape of new text-to-image system Generate Image.

“Think of these ‘controls’ as the digital equivalent of the paintbrush in Photoshop,” says Alexandru. If you’re a digital artist fed up with hearing prompt jockeys tell you to get over generative AI art’s impact, then Alexandru Costin, Vice President of Generative AI and Sensei at Adobe, has some good news for you as we begin 2025. Get the latest information about companies, products, careers, and funding in the technology industry across emerging markets globally. I suspect this may be for similar reasons, that Stable Diffusion XL (SDXL) works best in 1024 pixel aspect ratios. I’ve found that limiting the expand or fill areas to 1024 pixels improves results.

The company sees this tool as helpful in creating storyboards, generating B-roll clips, or augmenting live-action footage. Labrecque has authored a number of books and video course publications on design and development technologies, tools, and concepts through publishers which include LinkedIn Learning (Lynda.com), Peachpit Press, and Adobe. He has spoken at large design and technology conferences such as Adobe MAX and for a variety of smaller creative communities.

• Even if the company isn’t enforcing these limits yet, it didn’t tell users that it was tracking usage either.
• “I think Adobe has done such a great job of integrating new tools to make the process easier,” said Angel Acevedo, graphic designer and director of the apparel company God is a designer.
• At Sundance 2025 in Utah, the creative tech giant has announced a new AI-powered Media Intelligence tool that automatically analyses visuals across thousands of clips in seconds.
• In Q4 of last year, the company generated $569 million in new digital media ARR, so this would be a deceleration and could lead to lower revenue growth in the future.

Further, Firefly offers a variety of camera controls, including angle, motion, and zoom, enabling people to finetune the video results. It’s also possible to generate new video using reference images, which may be especially helpful when trying to create B-roll that can seamlessly fit into an existing project. Adobe is one of several technology companies working on AI video generation capabilities. OpenAI’s Sora promises to let users create minute-long video clips, while Meta recently announced its Movie Gen video model and Google unveiled Veo back in May. It is available today through a limited public beta to garner initial feedback from a small group of creative professionals, which will be used to continue to refine and improve the model, according to Adobe.

They utilize AI to significantly speed up and improve image editing without taking control away from the photographer. To address this, Adobe founded the Content Authenticity Initiative (CAI) in 2019 to build a more trustworthy and transparent digital ecosystem for consumers. The CAI implementsour solution to build trust online– called Content Credentials. Content Credentials include “ingredients” or important information such as the creator’s name, the date an image was created, what tools were used to create an image and any edits that were made along the way.

The Generate Similar tool is fairly self-explanatory — it can generate variants of an object in the image until you find one you prefer. Adobe is upgrading its Premiere Pro video editing application with a generative AI model called the Firefly Video Model. It powers a new feature called Generative Extend that can extend a clip by two seconds at beginning or end. These latest advancements mark another significant step in Adobe’s integration of generative AI into its creative suite.

This upcoming tool takes the power of everything seen in Adobe Firefly AI functions and applies it to generative video. It works incredibly well, even tracking objects that move against similarly toned or colored backgrounds. Photoshop’s latest AI features bring in more precise removal tools, allowing you to brush an area for Photoshop to identify the distraction and remove it seamlessly.

Adobe’s CFO: Agentic AI is a ‘natural evolution’ for the company – Fortune

Adobe’s CFO: Agentic AI is a ‘natural evolution’ for the company.

Posted: Fri, 24 Jan 2025 11:58:00 GMT [来源]

Its Content Credentials watermarks are applied to whatever the video model outputs. In Firefly Services, a collection of creative and generative APIs for enterprises, Adobe unveiled new offerings to scale production workflows. This includes Dubbing and Lip Sync, now in beta, which uses generative AI for video content to translate spoken dialogue into different languages while maintaining the sound of the original voice with matching lip sync.

In addition, he is the founder of Securities.io, a platform focused on investing in cutting-edge technologies that are redefining the future and reshaping entire sectors. As generative AI continues to scale, it will be even more important to promote widespread adoption of Content Credentials to restore trust in digital content. For those seeking more control, consider exploring tools like Stable Diffusion and ComfyUI. While they have a steeper learning curve and require a GPU with at least 6-8GB of VRAM, they can easily blow Photoshop out of the water.

While a lot of the focus has been on generative AI, Adobe continues to roll out workflow-focused AI features across its Creative Cloud suite too. I’d argue this increase is mostly coming from all the generative AI investments for Adobe Firefly. But speak to serious photographers who use Lightroom and Photoshop for editing their photos, and I’d be willing to wager that most of them don’t need any of the generative tools that Adobe wants to sell to us via this price increase.